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RIM beats out Palm, Samsung and Motorola in customer satisfaction
While the BlackBerry might still need some work against the iPhone, it’s still kicking tail against other smartphone manufacturers when it comes to keeping enterprise buyers happy. J.D. Power and Associates used a rating system which examined a smartphone’s ease of use, operating system, form factor, audio, battery and utilities, in order of weight. Palm and Samsung tied for second place, with Motorola behind the industry average. Outside of that, the survey also touched on some other trends among smartphone users, such as the 40% who wants GPS versus the mere 26% who want Wi-Fi. The top features folks are looking for in a smartphone are “personal information manager (PIM) functionality (50%), Internet capability (48%), Bluetooth capabilities (46%), general ease of use (44%) and overall design/style (44%).” Funniest thing is that games topped enterprise users’ choice for third-party software - all work and no play makes Jack a dull boy, huh?
Posted by Simon Sage in News
Comments [3 Responses]
October 31st, 2007 at 3:13 pm
[...] satisfaction front. Other findings about smartphones in general are pretty interesting, too. RIM beats out Palm, Samsung and Motorola in customer satisfaction | BlackBerry Cool BlackBerry Cool - the voice of the BlackBerry [...]
November 13th, 2007 at 11:37 am
[...] Power and Associates, the same folks who did the BlackBerry customer satisfaction survey not too long ago, have put Rogers’ subsidiary Fido as top of the list for customer satisfaction. The study [...]
April 15th, 2008 at 7:14 am
[...] what Bplay, a game and theme publisher, is doing at the Wireless Enterprise Symposium, but hey, suits like games too. The most recent addition to their catalog is, of course, Guitar Hero, but they’ve also got [...]
